Gym Laird #07 | Justin Ford - Chasing Performance

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On today’s episode of the Gym Laird Show, Jim sits down and speaks to powerlifter, Olympic lifter, and strongman Justin Ford about what it means to chase performance.

They discuss what mistakes they made and lessons they learned over the years from different training modalities that have made them better coaches today.

They also talk over why it is important to find a coach that will put in the time to help you train and improve and doesn’t prescribe a cookie cutter template for all their clients.

Justin Ford is a national level powerlifter with a World Drug Free Powerlifting Championship Title. He is an 11 year veteran in Olympic Lifting who has competed nationally and internationally.

To learn more about Justin, click the following links:

1. Underground Athletic Development website.
2. Underground Athletic Development Facebook.
3. Justin’s Instagram.


Jim Laird has been working as a Strength and Conditioning Coach helping clients achieve their goals since 1997. He has 4 years of Division One coaching experience and over a decade of working with clients in the private sector. He has worked with everyone from housewives who just want to look good and feel good, to professional athletes in the NFL, LPGA, and MLB; his most notable client being Scott Downs who is currently with the Chicago White Sox and is going on his 13th year in the MLB. Jim has helped dozens of young athletes achieve athletic scholarships to Division 1 schools and also trains a team of female Powerlifters. As an elite level Powerlifter, Jim pushed his body to the limit for years, and now understands the difference between working out to be healthy, and working out to achieve a high level performance goal, and he want to help others do the same. Learn more about Jim on his blog:

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